Preparing for customs borders with the EU | Using Social Media to Drive Sales | Health food brands 800% online growth

Posted on 20/08/2020 by DHL Express

Preparing for customs borders with the EU

The UK Government recently published their 2021 Border Operating Model, which comes with a £705m investment in support of the UK Government’s initiative to create “the world’s most effective border” by 2025. Though many questions remain on post-Brexit trade, we’re starting to see details emerge about how the future will look for importers and exporters.

Our Brexit trade checklist can help businesses of all sizes prepare for trading into 2021. Read on to see how your business is shaping-up.

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Optimise your social media strategy and increase sales

Social media is a cost-effective and rewarding marketing channel for your e-commerce business – 71% of consumers who have had a positive interaction with a brand on social media channels are likely to recommend the brand to family and friends.

The growth of e-commerce during the pandemic has driven brands to utilise social media to remain ever-present, but which channels are right for you and are you making the most of every opportunity? Read on to discover how to optimise your strategy.

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OLLY’s sees e-commerce sales increase by 800%

Healthy start-up snack company OLLY’S supplied its products to airlines, railways and pubs and had started expanding its product portfolio as the pandemic hit, leaving a large stockpile they were unable to sell through.

Quick to react, OLLY’S turned to e-commerce by improving its online store and launching products on Amazon, resulting in a sales increase of over 800%. Expansion plans are continuing, into the Middle East, Australia and the US. Read on to discover their incredible journey.

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