International Trade Week | UK-New Zealand deal | New B2B decision makers

Posted on 28/10/2021 by DHL Express

International Trade Week launched to support new exporters

The Department for International Trade has announced the first International Trade Week will take place from 15-19 November. The event will run business and sector-led activities for companies of all sizes and aims to build on the one in ten British businesses currently exporting, by showcasing the support that is available to help them to do so.

Minister for Exports, Mike Freer MP, said: “We want to help more businesses across the UK start exporting so they can seize the wins on offer in the world’s fastest growing markets.”

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UK agrees historic trade deal with New Zealand

After 16 months of negotiations the UK has sealed a free trade agreement with New Zealand, ending tariffs on British exports and creating new opportunities in the New Zealand market.

Trade between the two countries was worth £2.3 billion last year, and the new deal will remove tariffs as high as 10% on a range of UK goods including clothing, buses, ships, bulldozers and excavators. It will also provide greater opportunities for UK professionals to live and work in New Zealand.

This deal is the latest step forward in the UK’s ambitions to join the Trans-Pacific Partnership (CPTPP), a free trade pact involving 11 other countries with a joint GDP of £8.4 trillion in 2020.

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The new B2B decision makers

Traditional sales methods are changing with the new generation of B2B decision makers. Millennials now account for around three-quarters of all B2B purchasing decisions, with 44% of those preferring to have no sales rep interaction at all.

Whilst this may not be the end of face-to-face sales meetings, this approach must evolve to become part of a hybrid model, mixing in-person experiences with advancing e-commerce and online channels. B2B businesses that don’t invest in their e-commerce channels risk missing out on sales opportunities as time goes on.

Click below for our top tips for creating a hybrid model that benefits both you and your customers.

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