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QITO | Autumn Budget 2017 | Holiday Consumer Insights

Quarterly International Trade Outlook for Q3 2017
The British Chambers of Commerce (BCC), in partnership with DHL, has launched its Quarterly International Trade Outlook (QITO) for Q3 – July to September – 2017. The findings of the latest QITO report show that in the manufacturing sector firms have reported improvement in export sales however exporters continue to report price pressures and recruitment difficulties.
Commenting on the findings of the latest survey, Dr Adam Marshall, BCC Director General, said “Lowering the cost of business, plugging the skills gaps and improving connectivity by investing in our infrastructure, would clear away blockages to investment and growth, and allow UK firms to prosper globally.”
In his foreword to the report, Ian Wilson, DHL Express UK & Ireland CEO, considered the still uncertain climate but commends businesses resilience: “Now is an interesting time to be part of the UK’s export industry. Whilst it remains shrouded in uncertainty about what Brexit will look like and the implications for UK businesses large and small, those businesses are demonstrating a defiantly positive export performance.”

Autumn Budget 2017
Last week, Chancellor Phillip Hammond presented the latest Budget to Parliament. There was a focus on supporting families and businesses in the short term and setting a path to a prosperous and inclusive Britain, building an economy that is fit for the future and beneficial for all.
The Chancellor took what he termed a balanced approach to the 2017 Autumn Budget and ahead of the Budget he said he would use it to “look forward, embrace change, meet our challenges head on and seize the opportunities for Britain.”
Our latest blog highlights the key points that will affect British Businesses.
Do you stand out from the crowd during holiday season?
Think with Google have published a Holiday Checklist sharing everything you need to know about today’s mobile-first shoppers. In 2016 mobile searches for “gifts” grew 50 per cent from the first week of December to the week of Christmas.
Some of the key insights that marketers should consider as we enter the competitive holiday season include; shoppers visiting stores with greater intent, researching on mobile to determine which stores they should visit, demanding a personalised experience and turning to video to know what to expect from their purchases.
One trend of particular interest is that consumers are specifying who it is they need gifts for – be it “gifts for co-workers” or “gifts for hairdressers” – they want to know that search results will bring the best choices relevant to their needs.

Thursday 30 November 2017

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